What does “real world assignments” mean? It means you will be given assignments that are similar in scope and diversity as any commercial photographer in a small town. It means authentic work that is exactly the kind you will get the day your shingle gets posted. We work hard to make assignments that both challenge the creative, and produce work that could end up in your portfolio.
We all know the big names in the business… jetting off for 3 weeks in glamorous settings with a dozen beautiful models, or renting a helicopter to photograph famous actresses for twenty minutes, or hanging out with the rich and famous while making photographs they faun over.
Yeah… that’s the way it is for the commercial photographer… at least that 1/2% who have made it that far. Most of us will never hang out with rap stars or hollywood celebs or sports legends. Most of us will not spend a month on an exotic Carribean Island shooting fashion with models from Paris.
It is where you could end up… but it is not where you start.
We start by being commercial photographers first… by shooting every day. Shooting for the love of it, shooting for the portfolio, shooting for the publicity, shooting for the prestige, shooting for the hell of it – and – shooting for the money. When you are starting a business like photography (really any small business), it really is about the cash flow.
These assignments will help you get an idea of what it takes to create cash flow… assignments and commissions that come from your smaller market and region that help you keep the doors open and food on the table. This while you are building momentum and ‘buzz’ about your work, or your specialty… the one that will hopefully propel you to a higher level.
This is a unique opportunity for photographers to take advantage of the experience BEFORE quitting that IT gig or dumping the manager’s job for a chance at professional photography.
And before you start thinking that there it is too hard to do, or that no one is doing it, let me be clear that is not the case. Well, the being very hard is, but the part about no one doing it is not true.
Project 52 has seen many of its members become full time photographers and even more are doing well part time. You don’t have to have a studio and do it full time to be a professional. “Professionalism” is an attitude based on skill and business sense. We endeavor to instill that in each and every Project 52 member that dives in.